Is OpenRent’s Withdrawal from Rightmove Affecting Your Property’s Visibility

July, 2024

Is OpenRent’s Withdrawal from Rightmove Affecting Your Property’s Visibility? Here’s Why Beecroft Estates Could Be the Solution You Need
If you're a landlord who has been relying on OpenRent to find tenants, you might have noticed a recent change: OpenRent has quietly stopped listing new properties on Rightmove, one of the UK’s largest property portals. This decision, while strategic for OpenRent, could have an impact on the visibility of your property and the speed at which you find new tenants.
What Happened?
On July 19th, OpenRent made the decision to no longer advertise new properties on Rightmove. According to a statement from Daz at OpenRent, this move was based on their analysis showing that Rightmove generated a relatively small percentage of their tenant enquiries, with many tenants already finding properties through Zoopla, Primelocation, or directly via OpenRent. They also mentioned that maintaining the partnership with Rightmove would likely mean passing on increased advertising costs to landlords, something they chose to avoid.
While OpenRent assures landlords that this decision won’t impact tenant enquiries significantly, the reality is that for many landlords, Rightmove has been a crucial platform for attracting high-quality leads. If you’re concerned about the potential decrease in exposure or if you're just looking for a more hands-on, comprehensive service, Beecroft Estates is here to help.
Why Consider Beecroft Estates?
At Beecroft Estates, we’ve been supporting landlords for over 25 years, and we understand the importance of maximizing your property’s exposure while also delivering top-notch service. Here’s why switching to our Let Only or Full Management Service could be the best decision for your property:
  • No Tenant Finders Fee: That’s right, you can try our services without any upfront costs. We’re confident in our ability to find quality tenants quickly.
  • Free 3 Months Management: To give you peace of mind and time to experience our service, we’re offering X months of our management service absolutely free. During this period, you can gauge how well we manage your property without any financial commitment.
  • Same-Day Rent Payments: We know how important cash flow is to landlords, which is why we ensure rent payments are made on the same working day we receive them.
  • Personal Property Manager: At Beecroft Estates, we assign a dedicated property manager to each landlord. You’ll have a single point of contact who knows your property and can manage any issues that arise efficiently.
  • Access to Trusted Contractors: Whether it’s for routine maintenance or emergency repairs, our network of vetted contractors is ready to step in whenever needed.
  • Landlord-to-Landlord Sales & Exclusive Deals: Interested in expanding your portfolio? We offer exclusive deals and opportunities to buy properties before they hit the open market. And if you ever decide to sell, we can connect you with potential buyers within our landlord network.
  • Award-Winning Experience: With over 25 years in the business and the management of over 2,000 properties, we’ve earned our reputation as a trusted partner for landlords.
  • Workshops & Landlord Events: We believe in empowering our clients with knowledge. Join our workshops and events to stay updated on the latest in property management and legislation.
If OpenRent’s changes have left you unsure about your next steps, or if you’re simply looking for a more tailored, comprehensive property management service, now is the perfect time to consider Beecroft Estates. We’re here to make your life easier, and your investment more profitable.
Contact Jeff Brown today on 01226 445 024 (Direct Dial) to learn more and take advantage of our introductory offer.
Let us help you make the most of your property, without the hassle.

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